a ISBN 0-8144-7918-9

a Original cataloging agency NEU GrandLibrary

a Classification number HF4515.1265

b Item number .V58 1997

a Dewey Classification 659.1/0285/467

a Personal name Vitale Joseph G

a Title Cyber writing :

b Remainder of title how to promote your product or service online (without being flamed) /

c Statement of responsibility, etc Joe Vitale.

h Medium BOOK

a Place of publication, distribution, etc New York :

b Name of publisher, distributor, etc Amacom, American Management Association,

c Date of publication, distribution, etc 1997.

a Extent xiii, 174 p. ;

c Dimensions 23 cm.

a Bibliography, etc Includes bibliographical references (p. 167-168) and index.

a Formatted contents note Foreword: You Are What You Write / Charles Rubin -- Introduction: Three Reasons You Need This Book Today -- 1. Five Basic Ways to Grab Attention in CyberSpace -- 2. What Is Your "USP"? -- 3. The New Way to CyberWrite a Persuasive E-Sales Letter -- 4. How Would Mark Twain Handle E-Writing? -- 5. The 1903 Secret for Making Millions Online -- 6. Net-Advertorials: How to Tell and Sell Your Story Online -- 7. How to Write a CyberAd -- 8. How to Turbocharge Your CyberWriting -- 9. The "Drip System" of CyberSpace -- 10. What to Do If You're Flamed -- Epilogue: Quick Solutions to CyberWriting's Three Biggest Problems -- App. General Resources -- App. Media Contacts -- App. Common Emoticons.

a Topical term or geographic name as entry element Internet marketing

a Topical term or geographic name as entry element Internet advertising